B2B Demand Generation Strategies: 9 Tactics to Drive Pipeline
January 9, 2023We also evaluated vendor stability and acquisition history, which is particularly relevant in this category. Several platforms on this list have changed ownership in recent years, including Lookout CASB, Broadcom Symantec CloudSOC, and Cisco Cloudlock, and we’ve noted where that creates product direction uncertainty for buyers. We’ll compare the four key features outlined above, as well as other considerations such as ease of use and pricing, to help you find the service that’s right for your organization. CASB protects traffic going to SaaS whereas SWG is related to protecting traffic going out to Internet with features such as URL filtering. Today, CASBs are integral to comprehensive security frameworks, especially with the rise of SASE. This enables businesses to maintain stringent security standards while adopting flexible and mobile working practices.
OAuth app discovery surfaces hidden third-party access risks in Google Workspace environments. CASBs use auto-discovery to identify cloud applications in use, high-risk applications, high-risk user devices and other key risk factors. Cloud access security brokers enforce several different security access controls, including encryption and device profiling.
How is CASB different from SWG?
For example, some IAM tools are rolling out LLM-powered chatbots that allow security teams to use natural language to analyze security datasets, create new policies and suggest tailored access levels for users. According to the IBM Institute for Business Value, many organizations already use AI to help manage user verification and authorization (62%) and to control risk, compliance and security (57%). Identity governance tools help organizations audit user activity and ensure regulatory compliance. Credential management tools allow users to securely store passwords, passkeys and other credentials in a central location. Credential management tools can mitigate the risk of employees forgetting their credentials.
Key benefits of a CASB
Secure private apps from web and identity attacks with comprehensive Layer 7 inspection, enhancing overall security posture. Bring ZTNA to on-premises https://greenhousebali.com/finoko-management-reporting-system-an-overview-of-features-and-benefits.html users with direct user-to-app, least-privileged access to private applications. Seamlessly extend lightning-fast access to private apps across remote users, HQ, branch offices, and third parties. Get complete protection against botnets, advanced threats, and zero days alongside contextual user, app, and threat intelligence.
What Is a Cloud Access Security Broker (CASB)?
By maintaining controls and documenting activities, CASBs enable organizations to achieve their compliance objectives. CASB is essential to a Security Service Edge (SSE) architecture that also includes firewall as a service (FWaaS), secure web gateway (SWG), and DNS-layer security. The integration of CASB within SSE frameworks ensures nuanced control and visibility over cloud interactions.
Preventive Controls
Cloud Access Security Broker (CASB) software has become a pivotal layer of defense, serving as the essential bridge between users and cloud service providers. Security professionals originally used different security solutions from different vendors, but this was unwieldy and time-consuming to manage. IT teams had to run numerous tools to get a full picture and some solutions didn’t easily integrate with other platforms. API-based CASBs, by contrast, deliver security activities on data heading to the cloud through APIs already in place in SaaS cloud services. The value of cloud security brokers stem from their ability to deliver insight into cloud application use across cloud platforms and identify unsanctioned use. If your organization operates across multiple countries and needs centralized cloud data protection with strong encryption and tokenization, this platform fits well.
- Defender for Cloud Apps supports a wide range of third-party cloud services, ensuring comprehensive coverage for hybrid and multi-cloud environments.
- Maintaining cloud compliance with regulations such as HIPAA, PCI DSS and GDPR is a shared responsibility between customers and CSPs.
- Achieving compliance with internal, government and industry regulations and specifications was challenging before cloud use was ubiquitous.
- Enable fast, secure on- and off-network connections and local internet breakouts for user traffic across all ports and protocols, without any hardware or software updates to manage.
- Organizations must have visibility into user activity across their cloud applications, including on sanctioned and unsanctioned applications, known as shadow IT.
- Traditional CASBs typically focus on securing cloud services by providing visibility, data protection, and compliance enforcement through methods like API-based and proxy-based deployments.
By leveraging these advanced features, organizations can achieve more robust and comprehensive protection across their cloud services, ensuring that their security posture keeps pace with the rapidly changing cloud landscape. Comparing different CASB models highlights the strengths and limitations of traditional and next-generation approaches. Traditional CASBs typically focus on securing cloud services by providing visibility, data protection, and compliance enforcement through methods like API-based and proxy-based deployments. These models are effective for basic cloud security needs, offering control over data flows and user activity within cloud applications. However, they often face challenges in adapting to the dynamic and complex nature of modern cloud environments, particularly in terms of real-time threat detection and response.
- Many solutions offer alerting for malicious activity or potential compliance violations, to help security teams keep on top of cloud risks.
- The platform allows organizations to safeguard data, respond to security incidents, and protect against threats across their cloud applications.
- Eliminate the risk of data loss through compromised users and endpoints by allowing access to private applications in isolated, near-native web sessions.
- CASB as stated above was coined in 2012 and there have been a few vendors that have specialized to sell only CASB functionality.
- This can be set up as either a forward proxy—which directs outbound traffic from users to the cloud—or as a reverse proxy—which manages requests coming from the internet to the cloud service.
Capabilities of specific solutions can vary, some are integrated into wider web security solutions, some into endpoint and device security services, providing holistic security across an organization’s network. Lookout CASB, formerly CipherCloud, is a cloud and hybrid-deployable CASB platform focused on end-to-end data protection, threat detection, and compliance. The platform provides continuous layers of security including deep visibility, adaptive access controls, data protection, risk compliance, and zero-day threat protection across cloud applications. Note that Lookout’s CASB was acquired by Fortra in May 2025, and customers should verify current product support commitments directly with the vendor. A CASB solution provides the comprehensive visibility of cloud application usage, such as device and location information, to help organizations safeguard data, intellectual property, and users.
For example, a user logging in from their usual device and location might need to enter only their password. That same user logging in from an untrusted device or trying to view especially sensitive information might need to supply more factors, as the situation now presents more risk to the organization. Auditing entails tracking and logging what users do with their access rights to ensure that nobody, including hackers, has access to anything they shouldn’t. To facilitate secure user access, organizations first need to know who and what is in their system.
- Cloud-based identity and access management solutions, also called “identity-as-a-service” (IDaaS) tools, take a software-as-a-service (SaaS) approach to IAM.
- With threats like BRICKSTORM achieving dwell times of nearly 400 days, standard 90-day log retention policies leave organizations completely blind to the initial access vector and the full scope of the intrusion.
- Its integration with Forcepoint’s DLP and risk analysis engines enables organizations to protect sensitive data and monitor user activity across cloud applications.
- Censornet CASB is part of the Censornet Autonomous Security Engine, offering integrated cloud security with adaptive multi-factor authentication, email security, and web security.
- Verkada’s next-generation cameras include a three-LED installation status indicator, a latch-based cable gland for easy PoE threading, a built-in bubble level, and other aspects that expedite fleet deployments at scale.
Craig is a passionate security innovator with over 20 years of experience helping organizations to stay secure with cutting-edge information security and cybersecurity solutions. CASBs are commonly deployed via Proxy Deployment, sitting between users and the SaaS cloud application, or via API deployment. Customers highlight the ease of integration, strong technical support, and email protection that outperforms native cloud tools. Single-dashboard administration across users and configurations gets consistently positive marks.
The Zscaler Platform
Traditional CASBs might struggle with handling encrypted traffic, sophisticated cyber threats, and the scalability required by rapidly evolving cloud infrastructures. Netskope’s unified console manages cloud, web, and private app traffic from one platform. The platform uses over 40 threat intelligence feeds to power real-time malware detection and anomaly identification. Admins can target and control activities across thousands of cloud services and millions of websites with enhanced data protection policies and controls. Granular role-based DLP includes encryption and tokenization, with rule-based access controls enforceable across cloud applications. Lookout bundles data loss prevention, encryption, and tokenization into a single platform, which matters when compliance teams need consistent data protection across multiple cloud applications.










